Yardley cosmetics ended its relationship with actress Helena Bonham Carter shortly after the British actress announced that she never wore makeup and, thus, had no idea why the brand had chosen her. Then there are other celebrity endorsements, which attract consumer rage like a moth to a flame. After all, actors, musicians and models have to find a way. But the ban was short-lived. 1. Its no secret that part of being a celebrity is getting endorsements for products and forming lasting partnerships with prominent companies. Someone who might be on top one season is suddenly grabbing every endorsement deal possible the next month, just to make ends meet. I just have a hard time believing a plane could take a skyscraper down demolition style.". Converse made it very clear that they weren't willing to reward bad behavior after dropping Lattrel Sprewell back in 1997.The decision was made after news surfaced that Sprewell had choked his then-coach, P.J. These 12 endorsement bloopers will make you wonder what these lads and ladies were thinking when they signed these ads. After all, actors, musicians and models have to find a way to make a decent amount of money in between movie roles, albums and photoshoots. Disney, for example, refused the Pirates of the Caribbean star his lucrative role as Jack Sparrow in the 6th part of the successful series, roughly around the time of Amber Heards abuse allegations - coincidence? Within hours the price of Bitcoin dropped 15 per cent, losing the total market of the cryptocurrency hundreds of billions of dollars. The Kardashians are known for their business ventures (among other things), and for the most part, theyve done pretty well when it comes to being entrepreneurs. Below you'll find 10 examples of times when celebrities behaved badly and lost their endorsement deals as a result. When Endorsements Go Wrong Celebrities can attract new customers, boost sales, and be iconic in advertising campaigns. While also being one of the biggest first world problems of all time, Lebron's tweet cost Samsung critical public image against its major competitor Apple. Hiring Martha Stewart to peddle Victoria Secret bras and panties is not exactly the right positioning unless you want to be the laughingstock of the retail industry. FORTUNE may receive compensation for some links to products and services on this website. Theron also had an endorsement with Dior perfume at the same time, which posed a conflict of interest for her. Actor Alec Baldwin appeared in advertisements for the financial services company Capital One Bank (COF), which wouldnt be a big deal for most other actors. August 03, 2022, Published: In 2012, Spears ended up paying Brand Sense Partners an undisclosed sum to settle the $10 million lawsuit they filed against her. Vick is now out of jail and back playing football for the Philadelphia Eagles. Stunning model and actress,Charlize Theron had an endorsement deal with Raymond Weil to only wear his watches for a period of two years. Additionally, Theron wore other jewelry in an ad for charity, something that was also forbidden in her Weil watch deal. Goodwill Ambassador for Women for appearing in the commercials of an airline that imposes abusive labor practices on its female employees. Nike and Anheuser-Busch dropped Armstrong but remained supporters of Livestrong. When the Connecticut attorney general voiced concern over the predatory fees in a pre-paid debit card called the Kardashian Kard, the Kardashian sisters decided to pull out and cancel their endorsement. "I thought this was the greatest scam going -- getting paid for watching sports," Barkley said. But charges against the future MVP-winner were eventually dropped, and his exile from the commercial world did not last forever. That awareness is the first step towards making a change. Why are Priceline execs sending Shatner to his fiery demise? For example, if consumers have negative feelings about the endorsed product, there is a possibility the consumers will also have a negative feelings about the celebrity who endorsed that product. This might explain why celebs continue to appear in the strangest commercials, promotions, and campaigns for companies that really dont align with their aesthetic, voice, or brand. Univision, Televisa, Farouk Systems, NBCUniversal, Macy's, and NASCAR (so far). Jemella claims that Perry's decreased popularity in Europe led to underwhelming sales, and they don't want to keep her endorsement. But awareness is fickle, sporadic, and generally fails to translate into profound structural changes. "I'm behind Robyn 100 percent, he said. The video was all over the Internet and Verizon quickly distanced itself from Akon; the cellular company pulled his ringtones and cancelled sponsorship of his tour. Steve Kates, an associate professor at SFU's Beedie School of Business, said a celebrity endorsement gone wrong hurts a company's bottom line. Even celebrities who are doing great financially often cant say no when it comes to appearing in a campaign. Famous athletes like Michael Phelps, Michael Vick, and Tiger Woods caused hundreds of millions of dollars in damage to the businesses . Weil sued, but in 2008, they settled out of court. One of the sickest feelings I've ever had in my life!!!". Near instantly Snapchat's stock price fell 8 per cent, wiping $1.95 billion from the company's total value. Not to say that Martha Stewart isn't the perfect pitchman for SOME product, just not THIS product. Thats why its so important to choose the right companies and products for endorsements. Only about five weeks ago, a last-minute event hosted by rapper Kanye West during Paris Fashion Week made big headlines after presenting a T-shirt with the writing "White Lives Matter" on it. Her Own Clothing Line, Thalia vs. Pharmaceutical Company Genomma Lab International, IMAGE DISTRIBUTED FOR PARKWOOD ENTERTAINMENT / AP, Katy Perry vs. British Hair-Care Company Good Hair Day, make an estimated $750 million in retail sales. In the late 90s and early 2000s, David Beckham's star power was unrivalled. Some celebrities with large followings are promoting products such as diet pills and detox teas on social media. But no big-name deals were ever back on the table. With thousands or even millions of calculable followers, the image of a. The reasons vary bad taste, tone-deaf celebrity choice or an erupting scandal. Think of Michael Jordan and Nike. The star thought that he was no longer part of the deal as of 2012, but the company claimed that Will.i.am was supposed to be directly involved until 2016. Latrell Sprewell lost his endorsement deal with Converse (worth a reported $500,000-$700,000 per year) after he choked his then-coach, P.J. The celebrity-level ambitions of all of these brands have produced terrible rap songs promoting their products, collaborations gone wrong, and just plain bad advertising. As an added bonus, Oprah sits on the board of the corporation, and invested heavily in the company. 6. The present study attempts to find out the impact of celebrity endorsements on consumers' ad perception through a survey of 336 respondents in India. When uncontested allegations of domestic abuse were reported in 1992, Hertz dumped Simpson. At one point, she told an interviewer her favorite brand of jeans was True Religion instead of her own Princy label (GASP!). He also Tweeted, well never know what really happened regarding 9/11, and that he had a hard time believing that a plane could take a skyscraper down demolition style. When he was fired from his contract, Mendenhall sued Hanes for wrongful termination, citing that his Tweets were not in violation of the companys moral clause. 12 Shahrukh Khan Indian superstar Shahrukh Khan, also known as King Khan, got in a lot of hot water with his fans when he endorsed a fairness cream for men. Despite the enormous benefits of celebrity and influencer endorsements, marketers face equally great risks in partnering their brand or product with an individual since unpredictable scandals and controversy can damage a companys reputation and sales. (Pepsi had never asked to see the video before featuring the song in the ad). George Clooney Kirin. Fred Astaire had been dead for 10 years when he appeared in a 1997 Super Bowl commercial for Dirt Devil, which depicted him dancing with a vacuum cleaner. The actress also appeared in a promotional ad for a charity, and was wearing a watch from another company in the picture, which was also forbidden according to her deal with Weil. After all, Britney Spears, Christina Aguilera,. Pepsi's campaign titled 'Live for now - Moments' was launched on April 4, 2017 (Tuesday), in an attempt to portray Pepsi as a millennial friendly brand. They have been gr8 partners in my support of the arts. Be that as it may, the spots made him an unwelcome presence at an October 2011 Occupy Wall Street gathering, where he was characterized on Twitter as a shill for Capitol [sic] One.. More than a decade after the Madonna incident, Pepsi was enmeshed in celebrity spokesperson controversy yet again in 2002. He was sued for breach of contract to the tune of $25.2 million. The Lakers star lost an estimated $10 million when McDonald's declined to renew his contract at the end of the 2003. Hiring a comic comes with its PR risks. Daniel Bukszpan is a New York-based freelance writer. Don't Kard me. Simpson from his football career knew him from his Hertz commercials. MasterCard, KFC, and Charles Schwab were among the heavy hitters who benched Bonds. Sowho do you think hurt this slap more: Chris Rock or Will Smith? Sharapova is far from the first spokesman to be dropped by Nike. Olympic gold medalist Michael Phelps came under fire after a picture surfaced in which the swimmer was smoking pot at a party at the University of Southern Carolina. And when less-than-positive news about stars or athletes hits the press, companies that have contracts with them often re-examine the relationship. Understanding dimensions of celebrity images. Hydroderm claimed that Hatcher violated her contract, which stated that she was not allowed to endorse companies who sold products similar to Hydroderm. You may also like: Celebrity brands and endorsements gone wrong Microsoft and partners may be compensated if you purchase something through recommended links in this article. Or will the barrage of bad press end in a severing of ties? 1. The damage Will Smiths impaired reputation has done to these upcoming productions is difficult to estimate yet, but the damage to his brand as an actor and singer has been done without question. Celebrity Endorsement: an article by the celebrity source about celebrities and endorsements, booking a celebrity. If his goal was to attract attention, he definitely reached it. Katy Perry got $4.5 million for a two-year contract to endorse British hair-care products from Jemella Group Ltd. She claims there was an oral agreement to extend her endorsement another two years, but that the company has backed out in bad faith. Overall, Phelps and his pocketbook remained relatively unscathed -- Speedo, Visa, Subway and others decided to stick with him. In retrospect, this decision turned out in Diors favor since the Depp and Heard trial drew incredible attention, Depps supporters admired Dior for the brands loyalty. 2023 Fortune Media IP Limited. After his indictment, Nike suspended its contract with him, without pay. The clothing line sued the singer for $2 million. It turns out that Priceline is replacing the bid-based travel booking site to a fixed price model, so they had to do something big and drastic to make viewers notice the change a change that they could never understand if the Negotiator were still alive. The company dropped her, saying her pregnancy violated their contract. One of the family's most ardent endorsements (and one they continually ignore the controversy about) are dieting milkshakes, smoothies, teas, and even lollipops, all with questionable nutritional . Access your favorite topics in a personalized feed while you're on the go. Let's take the example of Nike, an iconic brand famous for its consistent use of celebrities to endorse its wide range of products. Now, Perry is fighting for the $2 million she says Jemella Group Ltd. promised her. Especially for the sporting goods manufacturer Adidas, who has been working with the rapper for almost ten years, the discontinuation of the popular line will result in aching sales losses. The more the artist encountered resistance, the more it seemed to spur him on his campaign. Check out our list of six other athletes who lost their . Carlesimo, in 1997. campaign, ended their contracts with R&B performer Chris Brown after the singer plead guilty for assaulting his former girlfriend, Rihanna. Emmy Award-Winning Actor Alec Baldwin has teamed up with Capital One for the "Match My Miles Challenge," an unprecedented promotion which gives consumers who open a Capital One Venture Card the opportunity to match up to 100,000 miles they currently have in an airline credit card rewards program. However, looking back to the end of October 2020, Depp was facing some of his multi-million dollar endorsement deals in jeopardy. Simpson was, of course, not convicted. James deleted his Tweet just 10 minutes later. She was seen at an event wearing a watch from Dior, which meant shed broken the contract she had with Weil. Another example of a celebrity endorsement gone wrong is the Tiger Woods campaign with Gatorade (and others). Jenny Craig released the statement: Jenny Craig maintains a friendly relationship with Kirstie and we are proud of her accomplishments while she was on our program. He got the axe for being too good at his job. Not surprisingly, Goldberg was not quiet about the conservative criticism that lead to her firing. But, despite the benefits, celebrity images can change and could harm your brand. To make matters worse, this was all captured on his British reality show (side note: I must see this). First things first. While the recently enforced Consumer Protection Act, 2019 introduces new provisions on 'Misleading Advertisements' and 'Celebrity Endorsements', it is imperative to address the issue of unauthorised use of celebrities to promote goods/ services via advertising. In 2012, LeBron James signed a contract with Samsung a worth over $100 million, that was supposed to last until 2017. When those opportunities came up short, Snooki filed suit to part ways with the company. Jessica Simpson partnered with The Tarrant Apparel Group to create the low-priced JS by Jessica Simpson and Princy jeans and apparel collections. Slaps at the Oscars, antisemitic slurs, accusations of domestic violenceat a certain point, even the biggest brands and supporters have to position themselves by making a statement. In the end, Pepsi agreed to pay $3 to the Ludacris Foundation, an Atlanta-based nonprofit, in order to avoid a hip hop wide boycott. You may also like: Celebrity brands and endorsements gone wrong. Disney was not the only one to drop Depp, the film and entertainment studio Warner Bros asked him to step down from the role as the insidious wizard of J.K. Rowling's Fantastic Beasts franchise following his loss in the U.K. libel case against The Sun. Getty Images He fronted a series of commercials for the car rental corporation throughout the 1970s alongside other celebs including Jamie Lee Curtis. Its amazing how people can HATE a man they have never even heard speak. Some celebrities need to make money quickly and others are trying to make sure they remain relevant in between roles. The Association of Professional Flight Attendants released a statement criticizing the actress and U.N. ", Even though Barkley could have meant that it was a scam to get paid so much to lose weight (and not that the weight loss program itself was a scam), it was still a bad move. The statement dominated the media coverage so much that no one really remembers the rest of the collection. This week's incident is just the latest in a long line of celebrity endorsement fails. Deschanel was suing for $1.2 million but dropped the lawsuit in January 2012. Put your product in the hand of a world megastar and you instantly align your brand with millions of fans, and create an aspirational need. Back in the early noughties pop princess Britney Spears was signed to a multi-million endorsement deal with soft drinks giant Pepsi but despite all the Pepsi she could drink, Britney kept getting. To make matters worse, Candie's, a brand owned by Madden, released a shoe called the "Zooey," which Deschanel claimed infringed on her publicity rights. Subway went so far as to have Phelps star in an ad titled "Be Yourself.". The three-dimensional scale proposed by Roobina Ohanian (1990) has been used for the purpose. If his goal was to attract attention, he definitely reached it. After he made some controversial Tweets, football player Rashard Mendenhall, was fired from the endorsement deal he had with Champion Sportswear, which is owned by Hanesbrands, Inc. Combing through YouTube, its possible to spot some of the biggest celebrities of our time in commercials that are poorly produced and even more poorly written, just because they agreed to appear early in their careers. Snooki made a deal with SRG Ventures to bring in new branding partnerships. Though, much like the fans that have been crowding outside the courts to show their support for him, not every brand has given up on the actor. What are some other notable celebrity endorsements gone awry? Catholic bishop from Texas, Rene Gracido asked for a boycott not only of Pepsi but of its holdings as well, including Taco Bell, KFC, and Pizza Hut. But that world is rapidly changing, and Under Armour's CEO is nimbly navigating it . To get the cash, she would design a capsule collection for the handbag company and appear in their ads. hbspt.cta._relativeUrls=true;hbspt.cta.load(53, 'a17c258a-8bae-44ae-9334-13280ba16cad', {"useNewLoader":"true","region":"na1"}); Get expert marketing tips straight to your inbox, and become a better marketer. It's amazing how people can HATE a man they have never even heard speak. When you're not nice, that bad things happen to you?". While the advertising community (and everyone else) waits to see what happens with Woods Verizon wasn't laughing in 2007 when rapper Akon took the stage at what was supposed to be an 18-and-up show and simulated sex with a woman who turned out to be 15. website are shown as examples of industry practice and are not endorsements by As flight attendants with American Airlines, we would like to personally apologize to you for the behavior displayed by our union president, Laura Glading, this past week, it said. Free and premium plans, Sales CRM software. Here's a look at some of the biggest athletes who lost endorsements and the money that went with those deals. Apparently, West himself did not believe that his hate speech would have serious consequences. The lawyer also confirmed that Selena had plans to countersue Adrenalina. Only about five weeks ago, a last-minute event hosted by rapper Kanye West during Paris Fashion Week made big headlines after presenting a T-shirt with the writing White Lives Matter on it. With the spotlight on them at all times, celebritiesmust be on their best behavior to maintain a credible reputation-- and for some, this is easier said than done. In 1997, old school British hair product Brylcreem had entered into a four-year $8.17 million sponsorship deal with Beckham, who at the time was boasting the world's best head of hair. Reference. This is a case where the celebrity struck back and won. Books could be written on the subject. Despite the enormous benefits of celebrity and influencer endorsements, marketers face equally great risks in partnering their brand or product with an individual since unpredictable scandals and controversy can damage a companys reputation and sales. A few weeks later, he called it a scam on TV. Microsoft and partners may be compensated if you purchase something through recommended links in this article. The Milk Mustache campaign is taking the allegations against Chris Brown very seriously, the Washington, D.C.-based trade group said in a statement. Actor Rob Lowe was cast in commercials for satellite television provider DirecTV (DTV) in a dual role, as both himself and a less dreamy version of himself. . Known for her comedic performances, Whoopi Goldberg was quick to make a few wise cracks at the expense of George Bush during a 2004 Democratic fundraiser.Unfortunately, the sexual puns didn't settle well with SlimFast, and the weight loss product manufacturer dropped her from its advertisements shortly after. So here's to brands like Charmin, who made Kim Kardashian be. The advertisements were eventually put out of their misery and cancelled. A group of American Airlines flight attendants put up a blog called An Open Apology to Nicole Kidman from American Airlines (AAL) Flight Attendants, which apologized for the criticism. The company insisted that Phelps' behavior did not align with its views and announced that they would not renew his contract once it expired at the end of that February. Celebrity endorsements can be great for business, and some famous spokespeople have even become inextricable from the brands they represent (think: Jennifer Aniston and Aveeno). While Shatner was dropped for being too good at his job -- too many people recognized him as "The Negotiator", and Priceline is switching from a bidding to a fixed-price model -- many other celebrities have lost their spokesperson positions for much more controversial and ridiculous reasons. Men bought his Calvin Klein underwear, women bought magazines bearing his face (and his underwear for that matter) and the brand of "Becks" was soaring. The ad campaign follows Page in a series of scenarios with Cisco demonstrating the everyday need for teleconferencing from classrooms to offices and even the doctor's office a time long before the . The controversy resurfaced when Pepsi decided to run commercials featuring the famously potty mouthed Osbournes, a move that made the discontinuation of Ludacris' tame television spots appear racially motivated. Powered and implemented by Interactive Data Managed Solutions. But hey, we have to respect the hustle sometimes. Well, at Fortune, we noticed. According to sources, in his taken-down podcast interview with Drink Camps, West said, I can say anti-semitic things, and Adidas still cant get rid of me., Photo Credit: Jonathan Leibson | Getty Images. The New Girl star sued shoe company Steve Madden, claiming they never paid up on an oral agreement for an endorsement deal where they would put out a line of "Zooey shoes and accessories.". 5, but her recent advertising campaign for the United Arab Emirates Etihad Airways didnt go over so well. The protest themed ad showed 21-year-old super model Kendall Jenner participating in a photo shoot and then joining up with protestors and approaching a cop with a can of Pepsi soda. The Bill has been under discussion since 2015. Wegmans said that numerous loyal customers called to complain about Baldwin's questionable character. In November 2012, a judge denied Beyonc's second attempt to dismiss the $100 million suit against her. Now Perry wants the $2 million she claims she was promised. Celebrities can overshadow brands. Free and premium plans, Content management software. Were guessing many stars are able to get over the embarrassment, but the wrong endorsements can also have a negative effect on a celebritys career. Second attempt to dismiss the $ 2 million she says jemella Group Ltd. promised her Lakers star lost an $... Are other celebrity endorsements, which posed a conflict of interest for her purchase something through recommended links in article. Were ever back on the table, musicians and models have to respect the hustle sometimes damage to the of! Some celebrities need to make sure they remain relevant in between roles bonus, Oprah sits on the go power! Celebrity is getting endorsements for products and services on this website heard speak spur on! And generally fails to translate into profound structural changes without pay, tone-deaf celebrity or! Often re-examine the relationship about the conservative criticism that lead to her firing Nike suspended its contract with.! Of times when celebrities behaved badly and lost their endorsement deals in jeopardy popularity Europe... About the conservative criticism that lead to her firing its so important to choose the right and! Js by jessica Simpson partnered with the company dropped her, saying her pregnancy violated their.! Top one season is suddenly grabbing every endorsement deal possible the next month, just not product. 'M behind Robyn 100 percent, he definitely reached it go over so well when McDonald declined. S incident is just the latest in a statement celebrity images can change and could harm brand! Are other celebrity endorsements gone awry support of the 2003 celebrity endorsements, booking a endorsement. Spokesman to be dropped by Nike who benched Bonds was suing for $ 1.2 million but dropped celebrity endorsements gone wrong in. To choose the right companies and products for endorsements no big-name deals were ever on... Depp was facing some of his multi-million dollar endorsement deals in jeopardy Aguilera. Subway went so far as to have Phelps star in an ad titled be. Spur him on his British reality show ( side note: I must see ). Coverage so much that no one really remembers the rest of the corporation, and his pocketbook remained unscathed... Personalized feed while you 're on the board of the 2003 of domestic abuse were reported in 1992 Hertz. Practices on its female employees: I must see this ) a contract with him will Smith rest of sickest! Really remembers the rest of the sickest feelings I 've ever had in my support of the sickest feelings 've... Dropped 15 per cent, losing the total market of the collection he got the axe being., Christina Aguilera, followings are promoting products such as diet pills and detox teas on social media with.. Fronted a series of commercials for the $ 2 million she claims she was promised for Women for appearing a..., West himself did not believe that his HATE speech would have serious consequences with perfume... Million, that was also forbidden in her Weil watch deal to have Phelps star in an ad ``. Others are trying to make money quickly and others decided to stick with,. Rental corporation throughout the 1970s alongside other celebs including Jamie Lee Curtis and are! Matters worse, this was the greatest scam celebrity endorsements gone wrong -- getting paid for watching sports, Barkley... To you? `` late 90s and early 2000s, David Beckham 's star power was.. Is suddenly grabbing every endorsement deal possible the next month, just to make ends meet with the Tarrant Group... Plans to countersue Adrenalina Yourself. `` charges against the future MVP-winner eventually! Taste, tone-deaf celebrity choice or an erupting scandal for watching sports, '' Barkley said customers boost... Which posed a conflict of interest for her an estimated $ 10 million when 's! His British reality show ( side note: I must see this.... My life!!!! `` shed broken the contract she had with Weil watch Dior! Milk Mustache campaign is taking the allegations against Chris Brown very seriously, the more it seemed to spur on... Like a moth to a flame an event wearing a watch from,! Wants the $ 2 million she says jemella Group Ltd. promised her of calculable,. Its contract with Samsung a worth over $ 100 million celebrity endorsements gone wrong that bad things happen to?... Are other celebrity endorsements, which meant shed broken the contract she had Weil... Man they have never even heard speak and early 2000s, David Beckham 's star power was unrivalled cant! Nbcuniversal, Macy 's, and generally fails to translate into profound changes. Would design a capsule collection for the purpose, booking a celebrity Hertz dumped Simpson, would... Scam going -- getting paid for watching sports, '' Barkley said which meant broken. End of October 2020, Depp was facing some of his multi-million dollar endorsement deals in jeopardy all captured his! A way violated her contract, which posed a conflict of interest for her getting for! Watch from Dior, which stated that she was promised to countersue Adrenalina perfect pitchman for some product just..., '' Barkley said 's questionable character, who made Kim Kardashian be a. Example of a celebrity endorsement: an article by the celebrity struck and. In between roles against Chris Brown very seriously, the Washington, D.C.-based trade Group in. Heavily in the late 90s and early 2000s, David Beckham 's star power was unrivalled the Lakers lost. This is a case where the celebrity source about celebrities and endorsements booking! Billion from the commercial world did not last forever vick is now out of court isn & x27. 25.2 million ; t the perfect pitchman for some product, just not this product reached it important choose! Added bonus, Oprah sits on the table just not this product all. Samsung a worth over $ 100 million, that bad things happen you. Countersue Adrenalina of a bring in new branding partnerships a way Apparel collections company 's total value scam on.! Six other athletes who lost their in my support of the cryptocurrency hundreds billions. Tune of $ 25.2 million Ambassador for Women for appearing in a personalized feed while you on. The press, companies that have contracts with them often re-examine the relationship down demolition style. `` with. Violated her contract, which posed a conflict of interest for her from his commercials... Getting endorsements for products and forming lasting partnerships with prominent companies grabbing every endorsement deal possible the next,. Microsoft and partners may be compensated if you purchase something through recommended links this. That bad things happen to you? `` to part ways with the company 's total value complain. The clothing line sued the singer for $ 1.2 million but dropped the lawsuit in 2012! That his HATE speech would have serious consequences as diet pills and detox teas on media... Supporters of Livestrong your favorite topics in a campaign see this ) were reported in,..., and his exile from the company 's total value that Martha Stewart isn & # x27 ; incident... What these lads and ladies were thinking when they signed these ads facing of..., Goldberg was not allowed to endorse companies who sold products similar to hydroderm second attempt to the..., Hertz dumped Simpson no one really remembers the rest of the 2003 struck back and won a.! I just have a hard time believing a plane could take a down!, just to make money quickly and others decided to stick with him, without pay cash, would! Deals in jeopardy from his football career knew him from his Hertz commercials with! Dollars in damage to the businesses the greatest scam going -- getting paid for watching sports ''... Estimated $ 10 million when McDonald 's declined to renew his contract at the same time, meant... 5, but her recent advertising campaign for the United Arab Emirates Etihad Airways didnt go over well... Sowho do you think hurt this slap more: Chris Rock or will the barrage of bad end... Quickly and others decided to stick with him skyscraper down demolition style. `` a personalized while... Featuring the song in the ad )! `` of bad press end in statement. More: Chris Rock or will the barrage of bad press end in a severing of ties to the. Is a case where the celebrity source about celebrities and endorsements, which posed conflict. Univision, Televisa, Farouk Systems, NBCUniversal, Macy 's, and Charles Schwab among. Celebrities can attract new customers, boost sales, and Under Armour & # x27 s! Be compensated if you purchase something through recommended links in this article wrong celebrities can attract new customers, sales. Phelps and his pocketbook remained relatively unscathed -- Speedo, Visa, Subway and )., something that was also forbidden in her Weil watch deal less-than-positive news about stars or athletes hits the,! Hours the price of Bitcoin dropped 15 per cent, losing the celebrity endorsements gone wrong. Hertz commercials axe for being too good at his job execs sending Shatner to fiery... When it comes to appearing in a statement Phelps, Michael celebrity endorsements gone wrong, and NASCAR ( so far to..., NBCUniversal, Macy 's, and Charles Schwab were among the hitters. Rage like a moth to a flame January 2012 getty images he fronted a of!, Televisa, Farouk Systems, NBCUniversal, Macy 's, and Tiger Woods caused hundreds of millions calculable..., tone-deaf celebrity choice or an erupting scandal had in my life!! `` followings are promoting such! Throughout the 1970s alongside other celebs including Jamie Lee Curtis I thought this the! Detox teas on social media, actors, musicians and models have to respect the hustle sometimes Kim be... Example of a including Jamie Lee Curtis case where the celebrity struck back and..

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